Retail Partnership Program

Introducing Retail Lab: A new kind of retail experience — where fashion meets movement, and partnerships shape the future.

Retail Lab is Feline Apparel’s exclusive retail partnership program designed to bring our luxury athleisure wear directly into fitness studios, gyms, and boutiques across the country — through curated, on-site pop-up activations and a flexible path to wholesale.

This isn’t your typical pop-up. It’s a branded, immersive experience — complete with a custom merchandising setup, signage, and a no-risk approach to trying our best-selling collections in your space. Partners earn a share of sales from the very first day and have the option to host a short-term trial period to test ongoing interest.

But Retail Lab is also just the beginning.

Our ultimate goal is to build long-term retail partnerships through a quarterly wholesale program that gives partners full control over their own sales experience. It’s our innovative way to lay the foundation for a stronger retail presence while continuing to grow how we connect with our customers — both locally and nationally.

We’re currently booking Fall activations. If you’re a studio, gym, or boutique interested in joining our Retail Lab journey, we invite you to explore the full program and book a discovery call below.